Effectiveness of message framing in changing COVID-19 vaccination intentions: Moderating role of travel desire
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Dogan Gursoy, Ph.D., is the Taco Bell Distinguished Professor in the School of Hospitality Business Management at Washington State University, USA. His research interest focuses on services management, hospitality and tourism marketing, tourist behavior, travelers' information search behavior, community support for tourism development, cross-cultural studies, consumer behavior, involvement, generational leadership and consumers acceptance of artificially intelligent device use in service delivery.
Yuksel Ekinci (PhD) is Professor of Marketing at the University of Portsmouth. His research interest includes destination branding and Consumer-Based Brand Equity. His articles are published in the ANNALS of Tourism Research, the Journal of Travel Research, Tourism Analysis, the Journal of Business Research, the European Journal of Marketing, and others. Yuksel is an associate editor of the International Journal of Market Research and editorial board member of several tourism and marketing journals.
Ali Selcuk Can (PhD) is a Lecturer in Marketing at the University of Portsmouth, U.K. His research interests lie primarily in the areas of destination branding and marketing communications. His research has been published in the Journal of Advertising, The Service Industries Journal, and Annals of Tourism Research.
Jessica Murray is a PhD student in the School of Hospitality Business Management at Washington State University, USA. Her research interest focuses on food & beverage and services management, hospitality.