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Factors influencing intention to follow the “stay at home” policy during the COVID-19 pandemic

Sik Sumaedi (Indonesian Institute of Sciences, Jakarta, Indonesia)
I. Gede Mahatma Yuda Bakti (Indonesian Institute of Sciences, Jakarta, Indonesia)
Tri Rakhmawati (Indonesian Institute of Sciences, Jakarta, Indonesia)
Tri Widianti (Indonesian Institute of Sciences, Jakarta, Indonesia)
Nidya J. Astrini (Indonesian Institute of Sciences, Jakarta, Indonesia)
Sih Damayanti (Indonesian Institute of Sciences, Jakarta, Indonesia)
M. Azwar Massijaya (Indonesian Institute of Sciences, Jakarta, Indonesia)
Rahmi K. Jati (Indonesian Institute of Sciences, Jakarta, Indonesia)

International Journal of Health Governance

ISSN: 2059-4631

Article publication date: 10 November 2020

Issue publication date: 24 February 2021

634

Abstract

Purpose

This research seeks to simultaneously test the effect of attitude towards the behavior of following the “Stay at Home” policy, subjective norm, perceived behavioral control, perceived susceptibility and perceived severity on people's intention to follow the “Stay at Home” policy during COVID-19 pandemic.

Design/methodology/approach

The data were collected through an online survey with 148 respondents in the Greater Area of Jakarta, Indonesia. The data were then analyzed using multiple regressions.

Findings

The findings show that attitude towards the behavior, subjective norm and perceived behavioral control positively and significantly affect intention to follow “Stay at Home” during the COVID-19 pandemic. However, perceived susceptibility and perceived severity of COVID-19 do not significantly influence the intention to follow “Stay at Home” during the COVID-19 pandemic.

Research limitations/implications

This research was limited to the Greater Area of Jakarta, Indonesia. Furthermore, sampling was done through convenience sampling. Therefore, future research should be conducted in a different context to test the generalization of this research's findings.

Practical implications

To encourage citizens' adherence to the stay-at-home policy during the COVID-19 pandemic, they must be directed to have positive attitudes toward the policy. Financial and non-financial supports are critical to ensure citizens' ability to sufficiently observe the policy sufficiently. Another important aspect is the influence of leaders and public figures to consistently call for obedience consistently.

Originality/value

This is the first research that studies citizens' behavior related to the “Stay at Home” policy requisitioned by the government to hinder the spread of COVID-19.

Keywords

Acknowledgements

All authors are the main contributor of this paper.

Citation

Sumaedi, S., Bakti, I.G.M.Y., Rakhmawati, T., Widianti, T., Astrini, N.J., Damayanti, S., Massijaya, M.A. and Jati, R.K. (2021), "Factors influencing intention to follow the “stay at home” policy during the COVID-19 pandemic", International Journal of Health Governance, Vol. 26 No. 1, pp. 13-27. https://doi.org/10.1108/IJHG-05-2020-0046

Publisher

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Emerald Publishing Limited

Copyright © 2020, Emerald Publishing Limited

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