Design of Short Film “Si Tintin” and Effectiveness in Delivering Messages Regarding the COVID-19 Health Protocol

Abstract

Like in every part of the world, COVID-19 was the main issue in Indonesia during 2020. The main problem in the community is that they consider the COVID-19 pandemic to be an ordinary situation, resulting in a lack of awareness. This study aimed to produce a short film about COVID-19 and find out its effectiveness in delivering messages regarding the implementation of the COVID-19 health protocol. The research protocol consists of two stages. The first is the pre-research stage, which discusses the use of title themes, and the second is the research stage, which discusses content for design objects. The study produced two short films that discuss two things that are part of the preventive measures, such as the usage of masks and hand sanitizers. Both films represent a group of people who often experience disinformation due to low literacy rate.


Keywords: Coronavirus, COVID-19, short movie, “Si Tintin”

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