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original article |
Date |
Title |
Authors All Authors |
| 1 |
[GO] |
2026―May―30 |
Beyond One-Size-Fits-All: Multilevel Individualism-Collectivism in a Theory of Planned Behavior Model of COVID-19 Behavior |
Liz Wang, Ying-Chyi Chou |
| 2 |
[GO] |
2024―Dec―19 |
Resilience in Times of Crisis: Stressors and Coping Strategies during Pandemics in Egypt |
Hagar Adib, Hadeer Hammad, Nesma Ammar |
| 3 |
[GO] |
2024―Oct―01 |
When low social trust undermines social marketing campaigns: The impact of social trust on the effectiveness of COVID-19 vaccination campaigns |
Daniel K. Maduku |
| 4 |
[GO] |
2024―Jan―29 |
Comparison of COVID-19 Behaviour Change Campaign Ads in Tanzania: Results From a Randomised Controlled Survey-Based Experiment |
Robert Aunger, Vishna Shah, Hugh Sharma Waddington, Kaposo Mwambuli |
| 5 |
[GO] |
2023―Jun―29 |
The Role of Collectivism and Liberty in Parents’ Risk Perceptions, Anticipated Guilt, and Intentions to Vaccinate Their Children Against COVID-19 |
Xiao Wang, Jie Xu |
| 6 |
[GO] |
2022―Oct―13 |
Social Distancing, Hand Washing and Handshaking Behaviour During and Beyond Coronavirus Pandemic: A Social Marketing Perspective |
Ernest Yaw Tweneboah-Koduah, Isaac Serwornu Coffie |
| 7 |
[GO] |
2022―Apr―24 |
Using Social Marketing to Demystify the Myths Surrounding Covid-19 Vaccination: The Mediating Role of Important Others |
Isaac Sewornu Coffie, Atsu Nkukpornu, William Adomako Kankam, Chosniel Elikem Ocloo |
| 8 |
[GO] |
2022―Jan―28 |
The Pandemic-Induced Personal Data Explosion |
Ana Isabel Canhoto, Aaron R. Brough |
| 9 |
[GO] |
2020―Jul―07 |
Reducing the Spread of COVID-19: A Social Marketing Perspective |
Nancy R. Lee |